Basically nobody genuinely believes that any club other than Bayern Munich has any chance whatsoever of winning the Bundesliga title in the 2025-26 season - and understandably so. The Bavarian club won the league title by a whopping 13 points over Bayer Leverkusen last season and not only that - during this current off-season, Leverkusen have been picked apart to such an extent that just two years after their astonishing league title victory in which they finished the 2023-24 season unbeaten in the league, Leverkusen are unlikely to finish second in the league again.
This therefore means that while the prospects of any club besides Bayern winning the league are essentially zero, the race for second place in the league is well and truly on with clubs such as Eintracht Frankfurt, Borussia Dortmund, RB Leipzig, and Mainz all having genuine chances of finishing the 2025-26 Bundesliga season as runners-up behind Bayern.
Earlier this week, Frankfurt made a signing which may have gone under the radar for many but might have just given themselves a leg up over their rivals - especially since the player who just signed for Die Adler came from a club which finished relatively close to them in the league last season. For a transfer fee of €21 million, Frankfurt have just signed Japanese winger Ritsu Dōan from SC Freiburg.
In this transfer window, by far the biggest story surrounding Frankfurt was the departure of French striker Hugo Ekitike to Liverpool for the eye-popping fee of €95 million. As a result, Frankfurt have plenty of money to work with - especially after combining this with what they received for the mid-season sale of Omar Marmoush to Manchester City.
The arrival of Dōan at Deutsche Bank Park will certainly go some way towards mitigating the effects of Marmoush's and Ekitike's departures. The winger from Hyogo has clearly emerged as Freiburg's best player; bringing him in for just €21 million was a huge win on Frankfurt's part. More than likely, the fact that Frankfurt were able to add Dōan to their roster for a surprisingly low transfer fee had to do with the fact that they will be in the Champions League this season while Freiburg will not.
This does, however, beg the question: what's next for Frankfurt? They're sitting on a huge amount of money generated via two massive player sales but have barely gotten through any of it - even after the signing of Dōan. Especially considering Leverkusen's likely decline, the fact that Frankfurt haven't gone on to capitalize on this and make a few more notable signings says alot. Although Frankfurt are a Champions League club and now one able to make big transfer bids on one or two more players, it has never been more obvious that Frankfurt have never been and likely will never be a "destination" club.
Earlier in this off-season, Frankfurt missed out on Danish midfielder Victor Froholdt after Porto beat them to his signing. The Primeira Liga club beat Frankfurt to Froholdt after they signed him for €20 million, and it should go without saying that this is a really bad look as far as Frankfurt are concerned. A club which should be in contention for second place in the Bundesliga have been beaten to the signing of a 19-year-old Danish midfielder who's not even regarded as an elite young prospect.
If Frankfurt somehow fail to finish the upcoming Bundesliga season in the top four and thus miss out on a Champions League spot, there's no question at all that they will look back on this transfer window and rue the fact that they didn't do more with the newfound wealth at their disposal. Even if Frankfurt couldn't land a bona fide star, they should have brought in at least two or three more starter-level players besides Dōan with the money from the Marmoush and Ekitike sales.
It must, of course, be kept in mind that even after losing Marmoush to City last season, Eintracht Frankfurt were nonetheless able to finish third in the league, and there's a case to be made that Dōan is a better player than Ekitike is. However, one can't help but have the feeling that in this transfer window, Frankfurt have passed up multiple opportunities to strengthen their squad.
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